NEWS: ReinerStop & Bluebonnet Feeds Join Forces at The Run For A Million Open Shoot Out

ReinerStop & Bluebonnet Feeds Join Forces at The Run For A Million Open Shoot Out

Scottsdale, AZ, USA, August 2022

Bluebonnet Show Time at TRFAM Open Shoot Out is sure to continue winning fans with its judging-focused educational post-show review of the best reining competition in the industry.

Scottsdale, AZ, USA

Show Time heads to the bright lights of Vegas to cover The Run For A Million’s $150,000 added Open Shoot Out. This special event is open to all riders and horses of any age as they compete for six coveted spots at the 2023 Million Dollar Competition. 

Show Time is teaming up with Bluebonnet Feeds to create a fun and educational experience for viewers. With a shared passion for increasing the knowledge base of equestrians through education and access to information, Bluebonnet Feeds and Show Time are working together to break down obstacles, bring openness and clarity to their industries, and remove the drama that discourages participation. Together, they are helping horse enthusiasts at all levels build a solid foundation of knowledge and feed their passion.

“The Run For A Million is an exciting opportunity for our teams to come together and bring unparalleled access to industry insights, and continue our commitment to invest back into the performance horse community. We’re wishing all of the competitors safe travels, winning odds, and fun rides in Vegas!” – Bluebonnet Feeds Director of Marketing, Kaitlyn Hurst

ReinerStop experts explain maneuver evaluation using graphics and digital overlays

ReinerStop’s Sheley Brien and Chelsea Sutton will continue their Facebook Go Live coverage from behind the scenes leading up to the Shoot Out. They will further contribute to fan development by providing printed score sheets in the Bridle & Bit Magazine and on the back of draw sheets. Offering these interactive elements allows spectators to follow along and record their own scores, compare to judge scoring, and then bring their questions to the experts during the live broadcast.

The Bluebonnet Show Time at the Open Shoot Out will be broadcast on Monday, August 22 at 5:00pm Eastern/8:00pm Pacific. Show Time brings expert panelists, Brian Dygert & Mario Boisjoli, on board to review 15 runs and help viewers better understand the NRHA judging system. Open discussions on maneuver scoring, penalty application, and other judging considerations lead viewers to greater understanding of how they are judged. 

The Bluebonnet Show Time at TRFAM Shoot Out marks the third in a four-series Show Time extravaganza that started with the Reining By The Bay, then headed east to the North American Reining Stakes, and will conclude with the High Roller Reining Classic on September 19. 

Thanks to generous sponsors, all Show Time episodes can be viewed on demand for two weeks post broadcast. Subscribers can still access the North American Reining Stakes Show Time until August 21st, subscribe now to receive your access link before time runs out.

Get access to ReinerStop Show Time by subscribing at reinerstop.com/show-time.

Don’t miss our next Show Time

  • September 19: ReinerStop Show Time at The High Roller Reining Classic

Get access to ReinerStop Show Time by subscribing at reinerstop.com/show-time.

Founded in 2012, ReinerStop has evolved into an online resource that uses the sport of reining to connect horse enthusiasts to the equine industry. ReinerStop believes horses change lives and aims to remove barriers that discourage people from easily accessing horses and industry information. People at all levels are invited to join the conversation as education and entertainment are combined through interviews with industry experts and coverage of premier events. Connect with ReinerStop at ReinerStop.com or on Facebook or Instagram.

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Andrea Fappani wins Reining By The Bay on All Bettss are Off: Image by High Cotton Promotions

NEWS: ReinerStop Show Time Momentum Continued at Reining By The Bay

ReinerStop Show Time Momentum Continued at Reining By The Bay

Scottsdale, AZ, USA, July 2022

The first in a series of four fall Show Time episodes started July 25th and continues to bring third-party unbiased analysis to the complex sport of reining.

OTHER COVERAGE: Cowboy Channel  |  RFD-TV  |  Agriculture Today 

Scottsdale, AZ, USA

ReinerStop continues to build momentum entering the height of show season. Their mission of reaching more people and providing access to horse related information began humbly with a goal of reaching 100,000 people. Show Time premiered in 2021, and they quickly reached that mark after just the first episode.

This year’s first ReinerStop Show Time episode, held at the Cactus Reining Classic, acquired over 2 million impressions, further skyrocketing them beyond their initial goal. Now entering a two month Show Time event series, they are looking to capitalize on this momentum and engage even more people in the horse industry.

“Reining is becoming a household name, yet there are misunderstandings about how the judging and scoring really works. This is why we created ReinerStop Show Time, to help even the most green spectator have an NFL-like sporting experience. As an exhibitor myself, the skills and tools I have learned from Show Time have given me a huge advantage.” – Sheley Brien, Founder of ReinerStop

Andrea Fappani wins Reining By The Bay on All Bettss are Off: Image by High Cotton Promotions
Andrea Fappani wins Reining By The Bay on All Bettss Are Off. Image: by High Cotton Promotions
ReinerStop Show Time explains how the scoring works, and the importance of pattern placement in the circles. Image from ReinerStop.com
ReinerStop Show Time explains how the scoring works, and the importance of pattern placement in the circles.
ReinerStop Founders Reining media reining sports show

What fascinates people about ReinerStop Show Time? It could be the expert judges panel shedding light on the scoring. Super Bowl style programming brings the audience slow motion reviews, graphic overlays, and open discussions about scoring, penalties, and the future of reining. The giveaways are an added perk, but what really drives viewers is the refreshing combination of education and entertainment provided by the panelists and hosts. Show Time is now available free to viewers with a simple email sign-up, thanks to ReinerStop sponsors.

 

“Horses have impacted every aspect of my life. They’ve seen me through hard times, they’ve taught me how to love and be loved in return, and they’ve given me career opportunities beyond my imagination. Reining is a sport built on objective scoring, grit and control. The more ReinerStop can use modern media to bring honesty and integrity to the sport, the greater the chances that others will get involved: take lessons, buy a horse, attend a show. It’s all about connecting horses and humans.” – Chelsea Sutton, ReinerStop Partner & Reining Announcer

Reining is a visceral, adrenaline-pumping sport that requires passionate people with hearts set on growth and improvement. Reining has the chance to engage fans at every level. This is what ReinerStop brings to the table: passion, enthusiasm, fun, and access to experts.

Show Time coverage featuring the Reining By The Bay Derby streamed live Monday, July 25.  Coverage highlighted the top runs, including explanation of the winning run with Andrea Fappani and All Bettss Are Off, a hose owned by Rancho Oso Rio (photo provided by High Cotton Promotions). On demand viewing is available for two weeks. As Reining by the Bay expires, ReinerStop will cover the season’s first major futurity at The North American Reining Stakes, held this year in Ocala, Florida.

Get access to ReinerStop Show Time by subscribing at reinerstop.com/show-time.

  • July 25: ReinerStop Show Time at Reining By The Bay
  • August 8: ReinerStop Show Time at The North American Reining Stakes – Live at 5pm Pacific / 8pm Eastern
  • August 21: Bluebonnet Show Time at The Run For A Million Open Shootout
  • September 17: ReinerStop Show Time at The High Roller Reining Classic

Get access to ReinerStop Show Time by subscribing at reinerstop.com/show-time.

Founded in 2012, ReinerStop has evolved into an online resource that uses the sport of reining to connect horse enthusiasts to the equine industry. ReinerStop believes horses change lives and aims to remove barriers that discourage people from easily accessing horses and industry information. People at all levels are invited to join the conversation as education and entertainment are combined through interviews with industry experts and coverage of premier events. Connect with ReinerStop at ReinerStop.com or on Facebook or Instagram.

IT'S BEST TO BE IN THE KNOW

DETAILS TO MY EMAIL PLEASE!

TEXT IS THE BEST! 


Brian Dygert Reining NRHA Working Western Horsebackriding NRHA President NRHA Past president

E032 How NRHA works: Rulebooks, Bi-Laws and more

How important is the rulebook?

FEATURED GUESTS

Brian Dygert

Scottsdale, AZ

Brian Dygert, born in western NY, has spent years working, volunteering and contributing to the organizational side of the working western equine world, and specifically, the National Reining Horse Association!

Insight from an industry leader

During our last few months on ReinerStop TV, we’ve had quite a few questions come in about how our organization works, including rule changes, committee appointments and the like.

Brian shares insights on how the NRHA works, the legal structure, and the role of the rulebook!

RESOURCES – CLICK LINKS BELOW

  1. NRHA Rulebook
  2. NRHA Bylaws
  3. NRHA Elections page

Brian Dygert Reining NRHA Working Western Horsebackriding NRHA President NRHA Past president

THE INTERVIEW

YOUR REINERSTOP TV HOSTS

SHELEY BRIEN

ReinerStop Founder, boutique reining breeder, 2020 Non Pro top 20 Competitor, Mom, Wife, Sales Professional

CHELSEA DYGERT SUTTON

ReinerStop partner, CEO of ConsultMent Marketing Agency, NRHA Announcer

IT'S BEST TO BE IN THE KNOW

DETAILS TO MY EMAIL PLEASE!

TEXT IS THE BEST! 


Interview: Jesse Beckley rides TrashinUrDreams to win NRHA Reining 2021 Level 2 and Level 3 Futurity

Canadian Trainer Jesse Beckley wins Level 2 and 3 of 2021 NRHA Futurity on TrashinUrDreams

FEATURED GUESTS

Jesse Beckley: NRHA Professional trainer & non-pro coach

In 2021, the NRHA Futurity has the largest purse ever.  Competition is high, horsepower is strong, and Jesse Beckley brings TrashinUrDreams to center stage.

Get the scoop from an NRHA Futurity L4 finalist and L2, L3 winner on what it takes to make a champion.

We’ll ask questions about reining preparation, show strategy, Gunnatrashya bloodlines, preparing for 3 NRHA futurity gos, and more!

JESSE BECKLEY

Jesse Beckley is lifelong reiner, NRHA Professional trainer & non-pro coach.  Born on a cattle ranch, Jesse was bit with the reining bug early.  After learning under Reining greats such as Duane Latimer and Craig Schmersal, he opens his own operation in BC, Canada.

Situated in the Rocky Mountains outside Cranbrook, British Columbia, Canada, Beckley Reining is only one and a half hours from the US border.

THE INTERVIEW

Enter your cell number below for a reminder next time we go live!

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YOUR REINERSTOP TV HOSTS

SHELEY BRIEN

ReinerStop Founder, boutique reining breeder, 2020 Non Pro top 20 Competitor, Mom, Wife, Sales Professional

CHELSEA DYGERT SUTTON

ReinerStop partner, CEO of ConsultMent Marketing Agency, NRHA Announcer

Drop your email below for a convenient reminder when new videos air


Ten Thirty Rancho El Fortin Casey Deary

Ten Thirty Wins 2021 NRHA Futurity

Ten Thirty Wins 2021 NRHA Futurity to take home $350k for first time in NRHA history

FEATURED GUESTS

NRHA Professional Casey Deary + Aldo Ramon representing Rancho El Fortin

For the first time in history, the NRHA pays $350,000 to the winner of the futurity, which means over $1.8 million paid out in the open this year.
Casey Deary, who has multiple horses in the finals, draws number 1 on Ten Thirty, the Rancho El Fortin stud who takes the victory!

On this episode of ReinerStop TV your cohosts will get the scoop on what is takes to get a horse to the finals, show strategy, finding a buying a futurity candidate, and more!

Ten Thirty Rancho El Fortin Casey Deary

CASEY DEARY

Holding titles in every major NRHA and AQHA reining event possible, Casey Deary is no stranger to the winners circle.

Based in Weatherford, Texas, Casey and his Wife Nicole with their beautiful children run Deary Performance Horses.

ALDO RAMON

From a family of ranchers and horseman, Aldo and the Ramon family have had highly competitive reining horses for years.  What started in 1929, Rancho El Fortin has carried forward a legacy of the western way of life.  Nestled across northeast Mexico and with a location in Del Rio, Texas, Rancho El Fortin is the owner of the newest NRHA Futurity champion

THE INTERVIEW

Enter your cell number below for a reminder next time we go live!

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YOUR REINERSTOP TV HOSTS

SHELEY BRIEN

ReinerStop Founder, boutique reining breeder, 2020 Non Pro top 20 Competitor, Mom, Wife, Sales Professional

CHELSEA DYGERT SUTTON

ReinerStop partner, CEO of ConsultMent Marketing Agency, NRHA Announcer

Drop your email below for a convenient reminder when new videos air


E022: Robin Glenn AQHA Q Data on ReinerStop TV

How to Make Data Driven Decisions for Breeding Season

Mare owners: do you research the earnings or pedigrees on the sires you choose? Buyers: are you doing your homework before making that big purchase?

FEATURED GUEST

ROBIN GLENN of AQHA QData - formerly Robin Glenn Pedigrees

Oh, you think this online resource is only for those headed to the horse sale?  Think again.  QData is an online database serving owners, breeders and equine interested with verified and valid data on horse earnings, pedigrees and competition details unlike anything else you’ve seen.

Breeding season starts now. High demand in the marketplace for great blood lines means that inventory can be difficult to come by if you don’t plan ahead.

Information feels decentralized. Buyers often depend on stallion owners for marketing for information.

There’s a better way. Verified, valid information exists, and it’s time to use it.

Sheley Brien & Boutique Breeder and Chelsea Sutton, reining announcer & ReinerStop TV Host will interview expert and pedigree aficionado Robin Glenn to uncover the secrets inside of QData & QStallions.

THE EXPERT

Robin Glenn is no stranger to equine marketing, sales catalogs and pedigrees!  With over 40 years of experience in paving the way for documented and trusted data in sales catalogs, Robin now brings online databases and tools to the equine market to make buying, selling, breeding and researching easier than ever. 

WATCH NOW

YOUR REINERSTOP TV HOSTS

SHELEY BRIEN

ReinerStop Founder, boutique reining breeder, 2020 Non Pro top 20 Competitor, Mom, Wife, Sales Professional

CHELSEA DYGERT SUTTON

ReinerStop partner, CEO of ConsultMent Marketing Agency, NRHA Announcer

Drop your email below for a convenient reminder when new videos air